The Sri Lanka Retailers’ Association conducted the annual retail forum on the theme ‘Redefining Retail: Future Proofing the Forward Journey’ at the Cinnamon Grand last week.

The Forum addressed the challenges faced by the retail industry and foster constructive dialogue on leveraging emerging trends and navigating the economic crisis,

With the retail sector among the hardest hit by the current crisis, the Forum facilitated urgent dialogue on charting a progressive course through current turbulent economic conditions, explore global macro trends and how they can be best leveraged in the national context, and discussed sustainable operations to ensure industry stability and growth.

The Forum conducted discussions on themes such as ‘Delivering Value in Inflationary Times’ which explored strategies such as pricing and managing consumer behaviour against a backdrop of a significant surge in the cost of living, and ‘Leveraging Tech for Retail Excellence’ which looked at how the national retail industry can leverage global trends including technology and applications to improve marketing, operational, talent and service delivery.

Other sessions such as a rapid-fire session with panelists from various sectors of the retail industry sharing their experiences and insights gleaned over the past two years and a fireside chat on the future of retail in Sri Lanka delved into insightful topics and offered a roadmap for the industry’s future and sustainability.

(sundayobserver)

 

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